Insights in Nigeria | TGM Global
Pet Care Survey

With the pet population continuing to grow worldwide, the Pet Care industry is actively seeking in-depth insights into its consumers. TGM Research has conducted a global survey across 40 countries, including Nigeria. It is a comprehensive study that provides a detailed picture of the Pet Care landscape in Nigeria that you won’t want to overlook.

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Unveiling Key Insights

Highlights from the TGM Pet Care Survey in Nigeria

44%

of participants in Nigeria have not just one, but multiple pets.

11%

of pet owners in Nigeria choose grooming services for their furry friends.

quality is the most important factor when choosing pet food

81%

of surveyed Nigerians consider quality to be the most important factor when choosing pet food.

Free Pet Care Report for Nigeria

TGM Pet Care Survey in Nigeria

Interested in learning more about the pet care industry in Nigeria?
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FAQ About Pet Care Insights in Nigeria

Which pet breeds are the most popular among Nigerians pet owners?

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According to the survey, Nigerians have a notable preference for Moggie (mixed-breed) (13.2%) when it comes to felines. Similarly, German Shepherd (33.2%) has emerged as the favoured choice among dogs, making it the most popular dog breed in the country amongst pet lovers.

What are the most popular pet care services in Nigeria?

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Veterinarian (66.2%) is the most utilized service among all available pet services in Nigeria. Additionally, Pet training (21.7%) and Pet dietitian (16.3%) services also emerge as popular choices among pet owners in the country.

Which channels are the most popular in Nigeria when purchasing pet food?

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In Nigeria, the majority of pet owners prefer purchasing their pet food from home-cooking (39.5%), making it the most popular channel. It is followed by Supermarkets (33.1%) and Convenience stores (30%).

Which pet food brand reigns supreme as the most preferred among pet owners in Nigeria?

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Home made (21.3%) leads the Nigeria's market as the most popular pet food brand. Royal Canin (9.8%) and Pedigree (9.4%) also hold a significant share in Nigeria's pet food market.