You will share the cost with other participants of the survey, which makes it significantly less expensive than conducting a standalone survey.
You don't have to invest time and resources into the survey design, data collection, and analysis. Instead, they can simply purchase access to the survey results.
We strive to deliver the highest quality. Clients praise our robust data, market acumen and attention to detail.
Get actionable data to address your business challenges with insights as soon as the next day.
You will get access to a large sample size which increases the accuracy and generalizability of the results.
Speak to 130+ markets, via just one research partner.
At TGM Research, we offer world-class Omnibus survey research solutions in 130 countries that provide reliable and fast insights for your business needs. Our Rapid Omnibus solution is the perfect balance of speed, cost-effectiveness, and sample representativeness, making it ideal for both country-specific projects and international surveys. With no restrictions on content, you can ask questions on virtually any subject.
We have extensive experience in a wide range of industries, including banking, entertainment, shopping, health, car ownership, gambling, climate change and many more. Trust TGM Research to provide the insights you need to make informed business decisions.
What is an Omnibus survey?
An Omnibus survey is a cost-effective method of conducting market research by combining multiple individual surveys into one larger study. It allows multiple organizations to share the costs of survey design, data collection, and analysis.
Can your Omnibus surveys be used for international research?
Yes, our Omnibus surveys can be used for international research, but it is worth noting that the international sample size and survey design may need to be adjusted to account for cultural and linguistic differences. We provide services related to proper internationalization of your study to guarantee the best results.
How is an Omnibus Survey different from a custom survey?
An Omnibus Survey is less expensive and quicker to conduct compared to a full custom survey. It allows businesses to gather insights on consumer attitudes, opinions, and behavior without the time and expense of a full custom survey.
What is the sample size?
The sample size of an Omnibus survey can vary, but it is typically between 500 and 2,000 respondents. Our Omnibus surveys in most of the cases are conducted on nationally representative sample of 1,000 or 2,000 adults 18+. Sample profile reflects country population structure. Please check specific country page to learn more.
What is the methodology?
All respondents are selected from TGM Research proprietory panels or using high-quality blended sample from out preferred panel providers where TGM panels are not available.
What are the quality measures?
All data is verified, checked and processed in-house. Enhanced verification and survey quality controls managed in-house. Quality control measures are implemented during data collection, such as verification of responses and double-checking for errors. These measures ensure that the data collected in an Omnibus survey is of high quality and can be used to make informed decisions.
When Omnibus survey is a good solution?
Can Omnibus surveys be used to test advertising or marketing materials?
Yes, Omnibus surveys can be used to test advertising or marketing materials, such as pre- and post-testing the effectiveness of a campaign.
What is the availability?
Our Omnibus surveys are conducred on regular basis in Europe, North America, Latin America, Asia Pacific and Middle East. Check specific country page to learn more or ask us directly. If country of your interest is not there, you can always ask for avalaibility of ad-hoc research.
How long it takes to get the results delivery?
In most of the countries it takes less than one week. You will get access to fieldwork updates so you can observe the process of data collection on the go. For very fast turnaround projects, please reach out to know more about our overnight solution is available.
What are the deliverables of the Omnibus survey?
Weighted cross-tabulations of the survey data
A weighted SPSS data file with standard demographic variables from the survey, which is also available in Excel, CSV, or SAS formats.
Additionally, upon request, we can prepare a PowerPoint report for a more visual representation of the findings.
These deliverables provide a comprehensive understanding of the survey results and allow for easy analysis and interpretation of the data.
How can I get started with an Omnibus Survey?
You can contact us to learn more and get started with an Omnibus Survey. Our team will work with you to ensure that your custom questions are seamlessly integrated into the survey, and that the data collected is tailored to your specific requirements.
At TGM Research, we are proud to offer our clients a global reach and full support. Our ability to research national representative samples, as well as target regional and niche audiences across the world, sets us apart in the industry.
With our dedicated team member handling your whole project on every stage, including survey design, translations, scripting fieldwork, and results delivery, you can trust that your project is in good hands.
We are confident in our ability to deliver your multi-market insights in a timely manner, often within one week or even sooner. Trust us to provide you with fast, reliable and accurate results.
Just a fantastic experience from beginning to end - the attentiveness and quick response really made me confident in utilizing TGM services. Everyone was so helpful and assisted me with any questions I had. Also, in comparison to other quotes, TGM was significantly more affordable.
We value the speed with which the results are obtained in all cases, reducing the deadlines offered. We also highlight the commitment and attention of the team.
A great service! The survey data was accurate, collected quickly and affordable. The customer support team were incredibly helpful and responsive. I've used many research services in my career. TGM stands out as the best!
240 characters are not enough for me to express my gratitude & appreciation for the professionalism and empathy the TGM team has expressed during our project. An awesome & knowledgable team. Keep up the great work!
Glad AMC Arabia via a lot of challenges found an able online panel partner. TGM by far is the most competitive online panel company in the Middle East region. As a client I look into flexibility and expertise, which is in their DNA
We needed an online panel for a large survey study. TGM managed to reach the required sample size in the planned time frame and the project managers were communicative during the process. The pricing was also more than fair.
We've used TGM for their online panel service in South East Asia and have been very pleased with the results. Their customer service is top-notch and outputs are high-quality
The TGM team is very responsive, and quick, and even with the time zone differences, the communication was apt. Personally, appreciate the open and honest conversation when things were challenging and the proposed alternatives. TGM also has
TGM exceeded my expectations more than once throughout the data collection process. Their response times are on point and their client-centered focus is a trademark of who they are. They made the entire process effortless! Thank you!