Insights in Croatia | TGM Global
Pet Care Survey

With the pet population continuing to grow worldwide, the Pet Care industry is actively seeking in-depth insights into its consumers. TGM Research has conducted a global survey across 40 countries, including Croatia. It is a comprehensive study that provides a detailed picture of the Pet Care landscape in Croatia that you won’t want to overlook.

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Unveiling Key Insights

Highlights from the TGM Pet Care Survey in Croatia

54%

of participants in Croatia have not just one, but multiple pets.

19%

of pet owners in Croatia choose grooming services for their furry friends.

quality is the most important factor when choosing pet food

81%

of surveyed Croatians consider quality to be the most important factor when choosing pet food.

Free Pet Care Report for Croatia

TGM Pet Care Survey in Croatia

Interested in learning more about the pet care industry in Croatia?
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FAQ About Pet Care Insights in Croatia

Which pet breeds are the most popular among Croatians pet owners?

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According to the survey, Croatians have a notable preference for Mix cat (11%) when it comes to felines. Similarly, Mongrel (mixed-breed) (26%) has emerged as the favoured choice among dogs, making it the most popular dog breed in the country amongst pet lovers.

What are the most popular pet care services in Croatia?

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Veterinarian (69.9%) is the most utilized service among all available pet services in Croatia. Additionally, Groomer (19.1%) and Pet sitter/ walker (4%) services also emerge as popular choices among pet owners in the country.

Which channels are the most popular in Croatia when purchasing pet food?

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In Croatia, the majority of pet owners prefer purchasing their pet food from Supermarkets (53.1%), making it the most popular channel. It is followed by Pet speciality chain (e.g. Maxi Zoo, Kakkadu) (38.5%) and Convenience stores (22.6%).

Which pet food brand reigns supreme as the most preferred among pet owners in Croatia?

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Whiskas (33.4%) leads the Croatia's market as the most popular pet food brand. Pedigree (25.7%) and Felix (14.1%) also hold a significant share in Croatia's pet food market.