Skip to main content

TGM Global
Travel Survey 2023

TGM travel market research in Philippines
With the travel season approaching, unravel the various facets of travel with the help of TGM's extensive consumer research conducted across the global travel industry. Get in-depth insights into the Philippines's travel Industry, uncovering travel preferences, behaviors, and emerging trends that shape the travel landscape of the Philippines.
TGM travel market research in Philippines
Key Data Highlights

The Philippines's Travel Habits and Plans at a Glance

travel overseas for leisure

Filipinos will likely travel oversease for leisure in the next 12 months.

cost & affordability are the most crucial factors in planning international trips

Filipinos choose cost and affordability as the most crucial factors when planning international trips.

make travel bookings through the internet or websites

Filipinos prefer to make their travel bookings through the internet or websites.

Stay Up-to-date Our Worldwide Travel Insights Report

TGM Global Travel Survey 2023 in the Philippines

The report is an essential tool for anyone aiming to understand the Philippines's tourist behaviors and gain insights into the travel and leisure industry. You can download the report free.

FAQ About Travel Insights in the Philippines

What is the travel planning trend in the Philippines for 2023?

In the Philippines, 75.2% of survey participants expect to travel abroad within the next year, with Southeast Asia being the favored destination.

How do various generations in the Philippines prefer to explore new destinations?

In the Philippines, older age groups, specifically those aged 45-54 (60%) and 55-64 (64%), tend to rely on established sources of information such as Tripadvisor and travel company websites to plan their travels. On the other hand, younger generations, like Millennials aged 25-34 (53%), prefer social media platforms, especially Facebook, to choose their travel destinations.

What are the primary considerations for travelers from the Philippines during their journeys?

Regarding travel preferences, Filipino travelers place high importance on quality and comfort, with 73.8% of respondents stating these aspects as their top priorities during trips. Furthermore, they also highly value robust security measures (53.8%), emphasizing a balanced blend of experience and safety.

What are the favored activities and accommodation choices among the surveyed travelers?

Photography emerges as the favored activity, capturing the interest of most Filipino respondents (53.6%). Regarding accommodation preferences, there is a notable inclination towards modest and affordable options, emphasizing striking the right balance between quality and price. Notably, 62.3% of travelers opt for budget-friendly choices, highlighting the importance placed on affordability without compromising the overall quality of their stay.
Travel Research in Other Geography

Travel Research in Other Geography?

Reach global, think local – with our market research services and online panels, it is extremely possible.
Find your local travel insights below!

Want to get insider knowledge on how travelers in the Philippines plan and experience?

Learn more about our online survey panel in the Philippines