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TGM Global
Travel Survey 2023

TGM travel market research in Mexico
With the travel season approaching, unravel the various facets of travel with the help of TGM's extensive consumer research conducted across the global travel industry. Get in-depth insights into the Mexico's travel Industry, uncovering travel preferences, behaviors, and emerging trends that shape the travel landscape of Mexico.
TGM travel market research in Mexico
Key Data Highlights

Mexico's Travel Habits and Plans at a Glance

travel overseas for leisure

Mexicans will likely travel oversease for leisure in the next 12 months.

cost & affordability are the most crucial factors in planning international trips

Mexicans choose cost and affordability as the most crucial factors when planning international trips.

make travel bookings through the internet or websites

Mexicans prefer to make their travel bookings through the internet or websites.

Stay Up-to-date Our Worldwide Travel Insights Report

TGM Global Travel Survey 2023 in Mexico

The report is an essential tool for anyone aiming to understand Mexico's tourist behaviors and gain insights into the travel and leisure industry. You can download the report free.

FAQ About Travel Insights in Mexico

What is the travel planning trend in Mexico for 2023?

In Mexico, 66.4% of respondents expect to travel abroad in the upcoming year, with North America being the preferred destination.

How do various generations in Mexico prefer to explore new destinations?

In Mexico, older individuals aged 45-54 (54%) and 55-64 (43%) typically depend on established sources of information, such as travel agency websites and reviews, to plan their trips. On the other hand, younger generations like Gen Z and Millennials, who make up the majority at 38% (18-24) and 50% (25-34), respectively, prefer social media platforms, particularly Facebook and TikTok, for choosing their travel destinations.

What are the primary considerations for travelers from Mexico during their journeys?

Regarding travel preferences, Mexican travelers place high importance on quality and comfort, with 66% of respondents stating these aspects as their top priorities during trips. Furthermore, they also highly value robust security measures (52.8competitive pricing structures (44%), emphasizing a balanced blend of experience, cost-effectiveness, and safety.

What are the favored activities and accommodation choices among the surveyed travelers?

Beach and leisure activities are favored by a majority of travelers in Mexico (67.1%). When it comes to accommodation choices, there is a preference for modest and affordable options within the three to four stars range (44%). This emphasizes the significance of finding a balance between quality and price, catering to the preferences of travelers who seek enriching experiences while being mindful of their budget.
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