Need high quality analytics?
From real-time field reports and verbatim responses to more advanced analysis.
Data quality is our main priority. We do not only apply the screen control system, but we also conduct a review of the responses to ensure high quality for the research results and guarantee its validity.
Quantitative data is subject to basic processing, which includes the creation of tables when it is needed, the weighting of data or the displaying of the research results in subgroups. Then, if the study design specifies it, we can do further data analysis based on different methods such as MaxDiff Analysis, Kruskal Analysis and Segmentation.
Our team is known for its ability to take the most difficult data tabulation specifications and turn around clean, mistake-free tables.
Before you analyze your survey results, data cleaning is a must-do. It helps you get the best quality data so you can make more accurate decisions.
The collection of data and acquisition of clean and actionable data that is of good quality and properly formatted is an essential process at TGM before proceeding with the actual data analysis. We know that improper data processing can lead to many errors during analysis.
In terms of qualitative and verbatim research data, there will be quite a bit of manual work and data processing the creation of a classification and coding system to group ideas by topic. Once the data is analyzed and integrated into reports, we will use it to make further analysis of results, strategic conclusions and recommendations.
We develop data collected in qualitative researches as part of expert reports, which include the sentiment of statements on specific topics. We can also use the AI Enhanced automated coding or manual qualitative input coding at the request of the customer. Additionally, we can provide transcripts of qualitative research (FGIs and IDIs) online with their translations in different languages in a written form as well as in video recordings.
We can analyze both of the data that we possess and the data that we receive from the client, such as sales data, CRM systems data, data collected from social listening of channels in social media and other sources of communication with clients and stakeholders.
The next step of the data processing includes creating a customized online dashboard for you. On the Power BI Dashboard, we can define KPIs and smartly use advanced analytics and provide the different teams in your company with indicators that are important to them in the tracking research. The processed data will be available live, 24/7, for those with access to the different parts (defined by you) of the dashboard. The Online Dashboard is a tool for presenting data that is easy to use and does not require any particular software for it. Filter the research results as you like and enjoy smooth data processing made by you with only one click.
