Business context & TGM Solution
In a world of big data, it is a proven fact that images work better than words when it comes to communicating an idea, a fact, data or insights. Any business today, from any industry, has to deal with an unprecedented amount of information and data collected from hundreds, thousands or even millions of different sources. This avalanche of data can come from customer databases, website analytics, sales and CRM figures, internal reports, industry or benchmark reports, research studies, etc. However, regardless of the source, the purpose is always to aggregate data sets of information into simple facts and actionable insights leading to strategic decisions.
The power of data visualization
This is how data visualization has raised over the past years and became fundamental for any brand as well as research agencies who need to be innovative and be more than simple data providers. At TGM Research, we are aware that there is a need for data visualization to help companies understand the results of their studies in a better way and have an interactive KPIs dashboard interface where it is possible to store all historical data and dig into it in real-time.
Power BI dashboard tailored to your needs
As part of our data visualization offering, we will be glad to create customized Power BI Dashboards for you, tailored to your business needs. On Power BI Dashboard, we can define KPIs and smartly use advanced data analytics, provide various teams in your company with indicators that are important to them in the tracking research.
Data always available
Results of data visualizations will be available live 24/7 for people with access to the different parts (defined by you) of the dashboard. The Online Customized dashboard that we arrange and customize together helps to visualize the results and facilitate data analysis. We can use varied data visualization tools such as infographics, a clickable map, bar chart, scatter plot, pies, qualitative words clouds, audio/video content, and many others, to make the data set easy to read and use for tracking and data-driven conclusions.
Best tracking data analyses
This data visualization approach is especially important when you conduct brand tracking, NPS Tracking, CX tracking, customer satisfaction, customer segmentation or other online marketing research in which you collect a lot of data for many stakeholders. Visualization of data, using our online dashboard, gives you access to the most advanced techniques to analyze complex data and provide simple answers with a clear road map for your business.
In a world of big data, it is essential to use data visualization to simplify data and save time.
Thanks to the access to data visualization, business decisions can be made more accurately regarding the further analysis of the collected data with a customized dashboard created just for you. Because TGM Research has a unique audience reach in more than 130 countries, it is easy to collect the data quickly to fill in your online customized dashboard.
The Dashboard is intuitive, providing real-time updates and a summary of survey results. The simplified design of the Dashboard allows you to navigate through it with ease and speed. Easy to customize, not only will you be able, at a glance, look at the data overall but also create segments, compare, run more complex data analysis and arrange results with many different data visuals.
Automation cannot leave the quality of the data apart. TGM Research employs a wide range of technology-enabled quality controls organized in three different levels; before the survey, during the survey and post-survey, to make sure that respondents are fully engaged with the research and answer questions as they should. Powerful data visualization starts with good data!
We conduct research globally, so all recruitments in different countries will be handled by us. With automation also applying with fieldwork, you can gain access to a proven concept of the recruitment process and experience with any methodology and for all continents, and you can have the results of multi-country research on one dashboard.
Our experts have experience of working both on the agency and the client-side. Thanks to this experience, they will be able to advise you on how to adapt the online dashboard to the needs of various stakeholders within your organization and make it easy to use for data-driven strategic decisions.
All aspects of the data visualization dashboard: branding, layout, data scope, access management and chart type are fully tailored to you and performed on request. Customize the data visualization to make it as comfortable as possible for you.