OUR PRODUCTS
Market Understanding Research

Understand where your market is heading and identify your best growth opportunities.

OUR PRODUCTS

Market Understanding Research

Understand where your market is heading and identify your best growth opportunities.

Gain a deeper understanding to ensure you’re making the right decision – every time.  Get closer to your customers and build an in-depth understanding of the market to future-proof your strategy. Build your company’s tomorrow by understanding your consumers and their needs better than ever.

FAST – MOVE FASTER. GLOBALLY

Understand your competitors

Understand the market, landscape, size, and your competitors

Community recruitment

Evaluate strengths, opportunities and weaknesses

Capture and capitalize on key trends

Capture and capitalize on key trends no matter where they arise

Segment your markets

Segment your markets and engage with the right target audiences

Marketing Understanding

ATTIDUE AND USAGE

DO YOU TRULY UNDERSTAND YOUR MARKET AND GROWTH OPPORTUNITIES? HAVING CLARITY WHOM TO TARGET, WITH WHAT AND HOW?

Understand consumer interest in your brand, how and when they use your product and more.  Our U&A insights integrate multiple data sources for a total understanding of your brand and category. 

Marketing Understanding

CUSTOMER SATISFACTION AND LOYALTY

KNOW WHAT MAKES YOUR CUSTOMERS TICK, WHAT DRIVES SATISFACTION, AND MEASURE THEIR ENGAGEMENT OVER TIME.

Capitalize on loyal customers and use insights to ensure you win them back when you need to.

MARKET SIZING

MARKET SIZING

HOW BIG IS YOUR MARKET OPPORTUNITY? HAVE YOU REACHED THE CEELING, OR DO YOU HAVE MORE TO DO, AND CUSTOMERS TO WIN?

Understand the size and realistic sales opportunity of new and potential markets niche.We help you understand them so you can make accurate and informed decisions on the scale of your investment.

MARKET SIZING

NET PROMOTER

NET PROMOTER ARE YOUR CUSTOMERS SATISFIED WITH YOUR PRODUCT OR SERVICE? DO THEY VALUE YOUR BRAND?

Check if they would convince a friend to try your brand. Understand their NPS score to make better decisions.

MARKET SIZING

PATH-TO-PURCHASE/USER JOURNEY

WHERE DO CUSTOMERS HEAR ABOUT YOU FIRST, AND HOW DO THEY ENGAGE WITH YOUR BRAND?

Learn where do they learn about it, try, and where do they buy. We can offer unique insights to provide you a 360 view of their journey.

MARKET SIZING

SEGMENTATION

EACH CUSTOMER IS UNIQUE, BUT HOW DO THEY CLUSTER IN A WAY WHICH IS MEANINGFUL FOR YOUR BRAND?

We can help you understand customer segments, select homogenous ones to design more effective marketing mix, maximize engagement and sales. Our insights will help in defining growth clusters and select relevan variables that drive brand choice, so you can make the best calls.

ATTIDUE AND USAGE

ATTITUDE AND USAGE

DO YOU TRULY UNDERSTAND YOUR MARKET AND GROWTH OPPORTUNITIES? 

Understand consumer interest in your brand, how and when they use your product and more.  Our U&A insights integrate multiple data sources for a total understanding of your brand and category. 

CUSTOMER SATISFACTION AND LOYALTY

Know what makes your customers tic, what drives satisfaction, and measure their engagement over time.

Capitalize on loyal customers and use insights to ensure you win them back when you need to.

clear understanding of your customers
MARKET SIZING

MARKET SIZING

HOW BIG IS YOUR MARKET OPPORTUNITY? HAVE YOU REACHED THE CEILING? OR DO YOU HAVE MORE TO DO AND MORE CUSTOMERS TO WIN?

Understand the size and realistic sales opportunities of new and potential market niches. We help you understand them so you can make accurate and informed decisions on the scale of your investment.

NET PROMOTER

ARE YOUR CUSTOMERS SATISFIED WITH YOUR PRODUCT OR SERVICE? DO THEY VALUE YOUR BRAND?

Check if they would convince a friend to try your brand. Understand their NPS score to make better decisions.

clear understanding of your customers
MARKET SIZING

PATH-TO-PURCHASE/USER JOURNEY

WHERE DO CUSTOMERS HEAR ABOUT YOU FIRST? HOW DO THEY ENGAGE WITH YOUR BRAND?

Discover where do they learn about it, try it, and where do they buy it. We can offer unique insights to provide you with a 360 view of their journey.

SEGMENTATION

EACH CUSTOMER IS UNIQUE, BUT HOW DO THEY CLUSTER IN A WAY WHICH IS MEANINGFUL FOR YOUR BRAND?

We can help you understand customer segments and select homogenous ones to design a more effective marketing mix and maximize engagement and sales. Our insights will help define growth clusters and select relevant variables that drive brand choice so you can make the best calls.

clear understanding of your customers
Our work has included projects for:

NEED HELP WITH YOUR NPD PROJECT?

We can help you design and launch products and services that outperform the competition.

We are living in the digital world with new opportunities for the market research. Join the mobile journey. TGM Research specializes in mobile market research and online panels.

© 2022 TGM Research FZE

 

TGM Research FZE

A68 Circular Road #02-01, 049422, Singapore

A2-102B Building no. A2, Al Hamra Industrial Zone-FZ, Ras al-Khaimah 1005, United Arab Emirates

3rd floor, 100 Nguyen Thi Minh Khai Street, District 3, Ho Chi Minh City, Vietnam

ul. Długa 29/226, 00-238 Warszawa, Poland

Contact Us


TGM Research FZE

A2-102B Building no. A2, Al Hamra Industrial Zone-FZ, Ras al-Khaimah 1005, United Arab Emirates

3rd floor, 100 Nguyen Thi Minh Khai Street, District 3, Ho Chi Minh City, Vietnam

ul. Długa 29/226, 00-238 Warszawa, Poland

We are living in the digital world with new opportunities for the market research. Join the mobile journey. TGM Research specializes in mobile market research and online panels.

© 2022 TGM Research FZE