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TGM GLOBAL TRAVEL SURVEY 2023

The Bold Footprints of Solo Travelers

The TGM Global Travel Report 2023 unveils an astonishing fact that merely 10% of respondents worldwide favor solo travel.

The Bold Footprints of Solo Travelers

With an adventurous spirit and an insatiable curiosity, solo travelers set out on voyages that are truly one-of-a-kind, breaking away from the ordinary and embracing the beauty of solitude.

In this article, we delve into the world of solo travel, unlocking the secrets of this unique and empowering travel style. Whether you're an intrepid solo wanderer or considering embarking on your first solo adventure, we've got you covered with amazing tips to ensure you're fully prepared before you set foot on that exciting journey.

Solo Travel: Fuzzy or Niche Appeal?

In the grand tapestry of global travel, solo adventures may not currently shine as the most popular choice. However, amidst the majority's preference for family trips, there exists a captivating allure that calls out to the wanderlust souls seeking solitary exploration. The TGM Global Travel Report 2023 unveils that 10% of respondents worldwide expressed their strong inclination towards solo experiences. For those who dare to wander alone, it unlocks a world of limitless possibilities and self-discovery, painting their journeys with vibrant colors of personal growth and unforgettable experiences.

These findings shed light on the fact that solo travel is a niche style that appeals to a select group of individuals with unique and independent travel preferences. For instance, among the youthful 18-24 age group, more than 15% exhibit a higher interest in solo adventures than couple trips, setting them apart from older groups who view solo travel as their least preferred option. Furthermore, while this distinctive preference for solo exploration is relatively low across the globe, African travelers stand out for their slightly higher inclination towards solo travel compared to trips with partners.

While solo travel may not be the mainstream choice, those who embrace curiosity about it will be pleasantly surprised by the findings and inspired to step into the world, eager to set forth on exciting journeys.

Embrace The Uniqueness of Traveling Alone

Traveling alone is a journey like no other, a liberating expedition into self-discovery and independence. It grants adventurers the unparalleled opportunity to shape their own path, embrace solitude, and forge deep connections with diverse cultures, leaving an indelible mark on their hearts and minds.

Freedom and Flexibility: Solo travelers enjoy the unparalleled freedom to shape their journey as they see fit. With no need to consider others' preferences or compromise on plans, they can be spontaneous, changing their itinerary at a moment's notice or lingering in a place that captivates their heart.

Self-discovery: Traveling alone becomes a transformative voyage of self-exploration. By confronting new challenges and overcoming obstacles on their own, they discover inner strength, resilience, and abilities they might not have realized before.

Personalized Experience: One of the greatest perks of solo travel is the opportunity to tailor the experience according to individual interests and passions. Whether it's exploring historical landmarks, engaging in adrenaline-pumping activities, or immersing themselves in local art and culture, solo travelers have the freedom to focus on what truly excites them.

Cultural Immersion: In the absence of companions, travelers find themselves fully immersed in the local community, taking part in time-honored customs and traditions, and sometimes, they learn how to speak local languages. This immersive experience enables them to connect with locals authentically and learn from their perspectives, thus fostering cross-cultural appreciation and mutual respect.

Making new connections: Solo travel provides an ideal environment for forming new connections and friendships. With a more approachable and open demeanor, they often find themselves bonding with fellow adventurers who share similar interests and passions. These spontaneous connections can lead to unforgettable shared experiences, collaborative adventures, and even lifelong friendships beyond borders.

Keep Risks at Bay, Elevate Solo Travels

As adventurers venture into uncharted territories alone, being proactive in risk management becomes paramount to ensure their safety and well-being. By staying vigilant, prepared, and informed, solo travelers can fully embrace the freedom of their journeys, unlocking the true essence of travel while creating unforgettable and secure experiences.

Safety Concerns: When traveling alone, safety becomes a top priority. Solo travelers must be vigilant in unfamiliar surroundings, avoiding risky areas and staying cautious with their belongings. However, embracing safety precautions allows them to embark on thrilling adventures while staying alert and informed.

Loneliness and Isolation: Solo travel may lead to moments of loneliness, especially during quiet evenings or downtime. Yet, these moments of solitude offer an opportunity for introspection and self-discovery. By embracing the alone time, travelers learn to appreciate their own company and build a deeper connection with themselves.

Higher Costs: Solo travel can lead to higher costs, as expenses that would be shared with companions, such as accommodation and transportation, now fall solely on the solo traveler. Additionally, some activities or tours may have higher single-person rates. However, budget-conscious solo travelers can find ways to save money by opting for hostels, local transportation, or group tours to meet like-minded individuals while exploring.

Limited Help in Emergencies: In times of emergencies or unforeseen situations, solo travelers may face additional difficulties, as they lack the immediate support and assistance of travel companions. Having someone to rely on in challenging times can be reassuring, and solo travelers need to be extra prepared and resourceful. Registering with local embassies or consulates and having travel insurance can provide peace of mind during unforeseen circumstances.

Missing Shared Moments: One of the joys of travel is the shared experiences and memories created with loved ones. Solo travelers may miss the joy of sharing moments with others, such as capturing breathtaking sights together or relishing the thrill of adventure side by side. However, they can turn this into an opportunity to savor the beauty of solitude, capturing memories through photography or journaling, and sharing stories with loved ones upon their return.

Ready, Set, Go! 7 Tips for Adventurous Souls

1. Pack light

2. Do thorough research and plan the initial days of your trip

3. Think about staying in hostels or shared accommodations

4. Prepare a backup plan and share your schedule with someone at home

5. Learn some basic phrases in the local language

6. Stay connected throughout your journey

7. Get travel insurance


As the leading online data collection agency, TGM Research conducted multiple market research projects across the regions. To learn more about other recent projects we did in your desired country and our expertise, please contact us.

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We are living in the digital world with new opportunities for the market research. Join the mobile journey. TGM Research specializes in mobile market research and online panels.

© 2023 TGM Research FZE

TGM Research FZE


A68 Circular Road #02-01, 049422, Singapore


A2-102B Building no. A2, Al Hamra Industrial Zone-FZ, Ras al-Khaimah 1005, United Arab Emirates


3rd floor, 100 Nguyen Thi Minh Khai Street, District 3, Ho Chi Minh City, Vietnam


ul. Długa 29/226, 00-238 Warszawa, Poland


Contact Us

  • This email address is being protected from spambots. You need JavaScript enabled to view it.
  • UAE +971 5 4421 4421
  • Vietnam +84 90 296 28 38
  • Poland +48 790 023 959

  • Singapore +971 5 4421 4421

TGM Research on Linkedin