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Survey and Research Design - Instant and actionable consumer insights and data

Get the answers you need by creating your perfect research design, craft appropriate tools to secure a smooth execution stage and obtain the right answers you need.
Whether you are starting from scratch and need help with a research project or have it already figured out but still need some advice, TGM is here for you!

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    We Help With Survey And Questionnaire Design

    Asking the right questions is key to getting good answers. Have your questionnaire designed our team or just let us check your survey for logic inconsistencies. As professionals in market research, we offer you research and business consultancy along with questionnaire research methodology support .
    TGM Survey And Questionnaire Design

    A HOLISTIC RESEARCH DESIGN

    TGM’s offer will give you peace of mind and confidence that stems from knowing that we will take care of everything. By choosing a comprehensive offer, you get an all-encompassing service.
    Taking into account the research objectives, we will design a research process that is time and cost-effective. Thanks to a properly selected research sample and research methods supporting global data collection, we will provide you with powerful insights that will take your project further.

    DECADES OF EXPERTISE

    We are a team of researchers and analysts from all around the world. Our education and years of experience in conducting all types of research around the world allow us to accurately define the business challenges faced while working on different projects and the research goals resulting from them.

    BEST INDUSTRY PRACTICES

    We combine our research knowledge to offer you optimal solutions for your business. Professional advice will allow you to ask the right questions in the study and select the most appropriate research method.
    We can help with designin projects scoping both quantitative CAWI method - UX testing, Concept testing, Market entry, Advertising and Campaign research, Brand research, Pricing research, CX research, Mystery shopper as well as qualitative research screeners for - focus groups (FGIs), individual in-depth (IDIs) interviews, online communities and more.

    Got business problem but need to translate it into the survey?

    tgm scripting services

    Check our scripting services

    Are you planning an online study and looking for professional services to schedule your questionnaire survey design? Our highly trained programmers can provide custom scripting solutions. All programming services include our robust quality checks to ensure data is of the highest standard.

    QUALITY ASSURANCE?

    Good programming is key in an online survey. Questionnaire design and survey programming are crucial steps that should be taken interactively to provide the best possible experience for respondents through eye-catching survey questions, ensuring good survey results. While creating surveys, we always make sure to adapt them to the convenient display of films as well as the embedding of unusual objects such as the presentation of prototypes of 3D products for people.

    ADVANCED LOGICS?

    Our software makes it possible to create surveys from a very complex questionnaire design. These designs include different logics and routines, proposing various answer choices such as closed-ended or open-ended questions, integrating hundreds of other tools or quality validations.

    MOBILE FRIENDLY?

    During the creation of a survey, it is good to know that smartphone surveys are undoubtedly the most economical, the easiest and quickest to set up, the most representative of the population and therefore offering the best value for money. However, the biggest challenge revolves around creating a survey that is interactive, interesting, simple and easy to answer for respondents. Trusting TGM Research and our questionnaire design approach also means smoothing out the latest technologies to program questionnaires without errors and containing rigorous anti-fraud controls to guarantee the best possible quality.

    INNOVATIVE?

    We use innovative digital ways for survey design to create a good survey for your respondents. We know that you need to understand your customers' needs at any time and from different parts of the world. Therefore, we at TGM Research will always encourage you to use the right tools as a means of conducting surveys. Mobile and our innovative ways of programming the surveys give us: reach, speed, quality, cost-effectiveness.

    Need scripting support for your questionnaire?

    We can support with professional translation of your survey

    When it comes to international and multi-country surveys, the need for global translation inevitably arises. Communicating effectively in the local language is essential to secure high response rates and collect reliable, comparable results. At TGM, we offer in-house translation services supplemented by our extensive partner network.
    TGM SURVEY professional translation

    STRICT LOCALISATION PROCESS

    To make sure that the quality of the data is maintained and no information is lost, we have created a network of trusted professional translators - our certified partners. Their work is under strict control so as to not lose anything important in your research. A native speaker, who is familiar with marketing studies, will always double-check the translations to make sure that the meaning of the questionnaire does not get lost in translation. If you plan on conducting your survey in several countries at once, our team can manage translations in all of them.

    100+ LANGUAGES COVERED

    We operate in over 120 markets, and we can provide you with accurate translations in all of them. Our translation services include translations for qualitative research as well as global quantitative research. We also translate open questions and create code keys for subsequent data processing.

    QUALITATIVE RESEARCH IN YOUR LANGUAGE

    We can provide you and your clients with access to groups and a simultaneous translator if you are doing focus groups or in-depth individual interviews. You and your clients will be able to participate in the viewing of the qualitative research on an ongoing basis.
    You will also have the ability to receive a video recording from each qualitative research we carry out. We can create professional subtitles with the best quality translation of the whole FGI/IDI in these videos. Additionally, we can provide translations after IDIs and FGIs, as well as the transcription of both the original and the translated.
    The translation of documents or materials that you wish to use in the study, such as presentations, worksheets for respondents and research scenarios, is also part of our services. In addition to texts and other files, we also translate videos and audio recordings as well as adding subtitles to any movie in record time.

    REPORTING TRANSLATION

    Whether the research you wish to conduct is quantitative or qualitative, our experienced team will be happy to write and or translate the finished report into any language, taking into account your business needs.

    Running multi-country project? Need localisation support?

    Our Panels

    Reach global, think local – with our proprietary research panels.

    Join the world’s best-known brands that work with us.

    We have a proven track record of assisting some of the world’s leading multinational companies and organizations, both in the private and public sector.
    Join the world’s best-known brands that work with us.

    Why work with us?

    TEAM OF EXPERTS
    TEAM OF EXPERTS
    Our dedicated research team of consultants will guide you through all steps of your market research. They will provide full consultancy and understanding of the local specificities and ensure that the same methodology will apply. For the sampling plan, we aim to provide the exact same blend and sources for respondents across countries and waves so you can have comparable data for repeated measurement and historical trends. Our consultants will also support you with analytics to generate automated charting, create dashboards and turn data into insights. We will adapt the research and representation of the results to your needs and the needs of your organization after you let us know who will receive the research results, how will the results be used, and what are the main goals of the business.

    PROACTIVE
    PROACTIVE
    When working on research, our agency can be a catalyst that helps employees who have been immersed in the project for a long time gain a fresh perspective and lead them to new ideas. We have experience in business consulting and creating marketing strategies, sales strategies and strategies for specific brands and products. We use this experience in conducting workshops for customers, both before the study - to define research goals, key process assumptions, developing the study and the sample, collecting the data, and after the presentation of the study results - to popularize them in the organization and facilitate their processing and implementation of the recommendations resulting from the study. If you decide to cooperate with us, you will not be alone at any stage of the research - we will do it with you.

    SPEED
    SPEED, SPEED, SPEED
    Market research with TGM is not just a product; it is a game-changing solution that allows you to access one integrated global audience for your data collection, reaching almost any profile of people, anywhere, at any time. A research solution that uses technology on a deep level to provide fast results with automated dashboards and customized reporting ready to use. Our consultants, located in different time zones, will coordinate all aspects of your project with agility, using decades of experience to provide a fast turnaround. Thanks to the distribution of our team in different parts of the world, your project will be dealt with 24 hours a day. We have a long experience working remotely, so we can communicate and work effectively to complete your project faster than you think.

    PROJECT MANAGEMENT
    PROJECT MANAGEMENT
    Market research can be an iterative process. To ensure the greatest level of comfort for our customers, during the study, we take on the organizational burden, both in terms of coordinating subsequent stages of the study and coordinating work in several markets at once (if necessary).

    COMPREHENSIVE APPROACH
    COMPREHENSIVE APPROACH
    We use a variety of qualitative and quantitative research tools for new ideas, processes, services, and products, thanks to which we learn about the opinion of customers regarding a tested concept on a deep level. Depending on your needs, we will propose the most effective research tools and methods as well as methods of processing marketing research.

    COST EFFICIENCY
    COST EFFICIENCY
    Working with us will lower your market research costs and increase your profitability through economies of scale. TGM Research has its own proprietary audience of respondents worldwide, and our unique digital technology for research combined with automation reduces local project management for your project. Your perfectly optimized content goes here!
    Get better responses. Faster
    With TGM, you have more than 120 markets and multiple local teams helping to execute your global project