How pet owners buy food and feed their pets | TGM Pet Care Insights 2026: Nutrition
Better food. Smarter choices. Pet parents are becoming more selective about what they buy, balancing nutrition, quality, price, and trust in every pet care purchase.
40+
Countries were surveyed
35,000+
Pet owners participated
4,000+
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Pet Nutrition Insights 2026
Explore the Global Pet Care Landscape At A Glance
Use the interactive map below to access specific pet care insights for each country. Click on a country to learn more about the survey fieldwork and access the detailed report page.
What You Get from the Study
Feeding Behavior
What pet owners feed their dogs and cats, how often, and how diet preferences are evolving.
Spending Patterns
Monthly spending on pet food, treats, supplies, and how budgets are changing over time.
Shopping Channels
Where pet owners buy pet products and what drives channel choice across online and offline stores.
Brand & Product Loyalty
What triggers trial, repeat purchase, recommendation, and interest in premium or sustainable products.
Other Pet Care Topics
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Methodology
The TGM Global Pet Care Insights 2026 study is based on a large-scale quantitative survey conducted across 7 countries, targeting a representative sample of adults aged 18 to 55+. Designed to explore the changing trends and consumer behaviors shaping pet care in 2026, the survey focuses on five key areas: nutrition, health & veterinary care, owners & lifestyle, services & accessories, and pet technology.
- Survey Methodology: online interviews (CAWI – Computer-Assisted Web Interviewing)
- Sample Size: 7,512 participants
- Age Groups: 18–24, 25–34, 35–44, 45–54, 55+
- Country Coverage: Turkey, Indonesia, Japan, Philippines, South Korea, Thailand, Vietnam
- Data Weighting: Results have been weighted to reflect regional demographics for accurate market representation
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