Survey design
Is your financial institution embracing disruption?
The financial services industry facilitates the management of money. It includes banks, credit, lending and insurance companies, and those companies providing services and technology to support them. The industry is dominated, by and large, by multinational banking brands that use TGM market research to build and maintain a global competitive edge.
As of now, the financial services sector is in transition. Facing the introduction of new online-based competitors and changing consumer demand for and usage of financial services and the banking sector, gaining a clear understanding of your customers’ diverse banking and financial needs can help you navigate through changes in behaviour, keep up with fintech developments, and deliver superior experiences. We recognize the complexity of driving customer loyalty and customer advocacy. Rapid developments in technology are influencing expectations for personalized service from online account opening to on-demand finance access.
We help our clients learn ways of improving and adjusting experiences for their customers within this rapidly evolving environment. Our global team can handle the most difficult business problems and research assignments, and they have the experience that helps them understand the complex issues facing your industry.
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ATTITUDE AND USAGE
Know what people want from your financial institution and what will make them satisfied. Bank branch or self-service banking? Hours of operation or better offer? No more guessing.
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MARKET ASSESSMENT
Learn about the new markets and customer segments. Ensure your bank or financial institution is engaging with those who matter most to capitalize on market trends and demographics.
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CUSTOMER SATISFACTION
Collect your customers’ sentiment on a range of critical topics at speed. Optimize interactions across different channels to minimize the bank's churn rate with innovative insights. Find out how not only happy your customers are but also what to do next.
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PATH TO PURCHASE AND USER JOURNEY
Learn what your financial institution's target audience does before, during, and after their exposure to your services. Determine their needs and habits to optimize the customer experience with your organization.
What clients say about us?
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Just a fantastic experience from beginning to end - the attentiveness and quick response really made me confident in utilizing TGM services. Everyone was so helpful and assisted me with any questions I had. Also, in comparison to other quotes, TGM was significantly more affordable.
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We value the speed with which the results are obtained in all cases, reducing the deadlines offered. We also highlight the commitment and attention of the team.
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A great service! The survey data was accurate, collected quickly and affordable. The customer support team were incredibly helpful and responsive. I've used many research services in my career. TGM stands out as the best!
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240 characters are not enough for me to express my gratitude & appreciation for the professionalism and empathy the TGM team has expressed during our project. An awesome & knowledgable team. Keep up the great work!
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Glad AMC Arabia via a lot of challenges found an able online panel partner. TGM by far is the most competitive online panel company in the Middle East region. As a client I look into flexibility and expertise, which is in their DNA
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We needed an online panel for a large survey study. TGM managed to reach the required sample size in the planned time frame and the project managers were communicative during the process. The pricing was also more than fair.
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We've used TGM for their online panel service in South East Asia and have been very pleased with the results. Their customer service is top-notch and outputs are high-quality
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The TGM team is very responsive, and quick, and even with the time zone differences, the communication was apt. Personally, appreciate the open and honest conversation when things were challenging and the proposed alternatives. TGM also has
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TGM exceeded my expectations more than once throughout the data collection process. Their response times are on point and their client-centered focus is a trademark of who they are. They made the entire process effortless! Thank you!
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