industries

Finance Industry Research

Develop customer-focused products, services and strategies. 

industries
Finance Industry Research

Develop customer-focused products, services and strategies.

Know what investors and customers are looking for. Uncover the key benefits and assess the commercial viability
of new financial products and services.

Is your financial institution embracing disruption?

The financial services industry facilitates the management of money. It includes banks, credit, lending and insurance companies, and those companies providing services and technology to support them. The industry is dominated, by and large, by multinational banking brands that use TGM market research to build and maintain a global competitive edge.  

As of now, the financial services sector is in transition. Facing the introduction of new online-based competitors and changing consumer demand for and usage of financial services and the banking sector, gaining a clear understanding of your customers’ diverse banking and financial needs can help you navigate through changes in behaviour, keep up with fintech developments, and deliver superior experiences. We recognize the complexity of driving customer loyalty and customer advocacy. Rapid developments in technology are influencing expectations for personalized service from online account opening to on-demand finance access.

TGM Finance

We help our clients learn ways of improving and adjusting experiences for their customers within this rapidly evolving environment. Our global team can handle the most difficult business problems and research assignments, and they have the experience that helps them understand the complex issues facing your industry.

ATTITUDE AND USAGE
ATTITUDE AND USAGE

Know what people want from your institution and what will make them sattisfied. Branch or self-service banking? Hours of operation or better offer? No more guessing.

MARKET ASSESSMENT
MARKET ASSESSMENT

Learn about the new markets and customer segements. Ensure you are engaging with those who matter most to capitalize on market trends and demographics.

CUSTOMER SATISFACTION
CUSTOMER SATISFACTION

Collect your customers’ sentiment on a range of critical topics at speed. Optimise interactions across different channels to minimise churn rate with innovative insights. Find out how not only happy your customers are but also what to do next.

PATH TO PURCHASE AND USER JOURNEY
PATH TO PURCHASE AND USER JOURNEY

Learn what your target audience does before, during, and after their exposure to your services. Determine their needs and habits to optimize the customer experience with your institution. 

INNOVATIVE SOLUTIONS DESIGNED FOR THE UNIQUE NEEDS OF FINANCIAL FIRMS:

ATTIDUE AND USAGE

Attitude and usage

Know what people want from your financial institution and what will make them satisfied. Bank branch or self-service banking? Hours of operation or better offer? No more guessing.

Market assessment

Learn about the new markets and customer segments. Ensure your bank or financial institution is engaging with those who matter most to capitalize on market trends and demographics.

MARKET ASSESSMENT
CUSTOMER SATISFACTION

Customer satisfaction

Collect your customers’ sentiment on a range of critical topics at speed. Optimize interactions across different channels to minimize the bank's churn rate with innovative insights. Find out how not only happy your customers are but also what to do next.

Path to purchase and user journey

Learn what your financial institution's target audience does before, during, and after their exposure to your services. Determine their needs and habits to optimize the customer experience with your organization.

PATH TO PURCHASE AND USER JOURNEY
luxury goods

Want to know more?

View our full suite of solutions to help your bank, financial institution or insurance company to grow: 

Our panels

Reach global, think local – with our panels, it is extremely possible.

Read more about the panel and data sampling method.


We work with:
    • differentology logo
      differentology
      Merve Muharremoglu

      "Director level involvement throughout the project- I like working with one consultant but feel the company's support. Also, the depth of expertise and quality of data are other reasons to work with them."

    • University of the Witwatersrand
      Emmanuel Silva Quaye
      "TGM team was extremely helpful and kind both during the quotation and the implementation of the entire project. They provided high-quality results which helped me develop our research work at Wits, Business School."
    • insights asia logo
      InsightAsia
      Rudi Wahyono

      "TGM Research was extremely helpful throughout the entire process to run this project online, providing valuable advice from the planning of the survey to the execution and delivery of the results. High-quality data, quick and professional!"

    • insights asia logo
      MURC
      Kensuke Shimura

      "Really happy with the quick response and implementation of the survey. Expecting to have further opportunities to collaborate."

    • insights asia logo
      MDI Global
      Robert Beaton

      "We worked with TGM for the third time, and we weren’t disappointed. The TGM Research team was helpful, dedicated, and quickly responded to all the queries and challenges that occurred. I’m looking forward to the next project together."

    • Griffith University
      Dr Rautenberg
      "Team was very efficient with project management and a pleasure to work with. I highly recommend TGM services."

      READY TO GET STARTED?

      For more information about our Financial and Insurance industry experience and how we can help you:

      TGM Research - mobile surveys

      We are living in the digital world with new opportunities for the market research. Join the mobile journey. TGM Research specializes in mobile market research and online panels.

      © 2020 TGM Research FZE

       

      TGM Research FZE

      8th floor, Business Center 4, 
      Al Nakheel 1005 Ras Al Khaimah 
      United Arab Emirates

      4th floor, VIPD building No.4 Nguyen Thi Minh Khai Street District 1, Ho Chi Minh City Vietnam

      ul. Długa 29/226
      00-238 Warszawa Poland

      Contact Us

      TGM Research FZE

      8th floor, Business Center 4, 
      Al Nakheel 1005 Ras Al Khaimah 
      United Arab Emirates

      4th floor, VIPD building No.4 Nguyen Thi Minh Khai Street District 1, Ho Chi Minh City Vietnam

      ul. Długa 29/226
      00-238 Warszawa Poland

      We are living in the digital world with new opportunities for the market research. Join the mobile journey. TGM Research specializes in mobile market research and online panels.

      © 2020 TGM Research FZE