industries

Automotive Research

As the market changes, understand what’s important from automotive browsers, buyers to users. 

industries
Automotive Research

As the market changes, understand what is important from automotive browsers and buyers to users.

Know what is next for the automotive industry today. Build your company tomorrow, fuel your model development and the growth of your brand.

Only a handful of categories are as exciting and as influential as the automotive industry.

For over a century, cars have captured the hearts and spirits of millions of people worldwide. The automotive industry is nowadays global, fiercely competitive, credit-sensitive and environmentally significant. The industry now needs to re-think the very notion of what a vehicle is and how to make it future-proof.  

Experts predict that the global automotive industry will grow between 2021 and 2025. Nonetheless, depending on individual country situations, this growth will be diverse across the markets. Multiple trends, however, will be shaping this growth, such as the growth of automotive subscription models, the selling of the new car models enabled by the web, and consumer and regulators’ demand for increased sustainability, etc. The automotive industry needs accurate and timely automotive market research to make informed decisions.

automotive industry
Market Assessment
MARKET ASSESSMENT

DO YOU TRULY UNDERSTAND YOUR MARKET AND GROWTH OPPORTUNITIES?

Understand the interest of customers in your brand, models and more. Engage with those audiences who matter most and capitalize on automotive market trends.

Needs Tracking
NEEDS TRACKING

DO YOU TRULY UNDERSTAND NEEDS OF YOUR CUSTOMERS

Speak directly to browsers, automotive purchasers, and intenders to understand their needs. Adapt and pivot your products to ensure you are fit for the future.

Campaign, creative, message testing
CAMPAIGN, CREATIVE, AND MESSAGE TESTING

DO YOU TRULY UNDERSTAND YOUR MARKET AND GROWTH OPPORTUNITIES?

Optimize your creative and ensure you’re on message. Test your campaigns, promotions and more, globally. Ensure your marketing resonate with your targets across the markets.

Branded Panels
BRANDED PANELS

DO YOU TRULY UNDERSTAND YOUR MARKET AND GROWTH OPPORTUNITIES?

Create a branded panel advisory board of your (or competitors') loyal customers. Track their feedback, know what keeps them happy and discover what makes them tick.

Brand Equity
BRAND EQUITY

DO YOU TRULY UNDERSTAND YOUR MARKET AND GROWTH OPPORTUNITIES?

Discover factors that drive the value of your brand and how this benchmarks with the competition. Pivot your decisions and adjust strategy with the right input.

INNOVATIVE RESEARCH SOLUTIONS DESIGNED FOR THE NEEDS OF THE AUTOMOTIVE INDUSTRY:

MARKET ASSESSMENT

Market assessment

DO YOU TRULY UNDERSTAND YOUR MARKET AND GROWTH OPPORTUNITIES? 

Understand the interest of customers in your brand, models and more. Engage with those audiences who matter most and capitalize on automotive market trends.

Needs tracking

DO YOU TRULY UNDERSTAND NEEDS OF YOUR CUSTOMERS 

Speak directly to browsers, automotive purchasers, and intenders to understand their needs. Adapt and pivot your products to ensure you are fit for the future.

NEEDS TRACKING
CAMPAIGN, CREATIVE, AND MESSAGE TESTING

Campaign, creative, and message testing

DO YOU TRULY UNDERSTAND YOUR MARKET AND GROWTH OPPORTUNITIES? 

Optimize your creativity and ensure you’re on message. Test your campaigns, promotions and more, globally. Ensure your marketing resonate with your targets across the markets.

Branded panels

DO YOU TRULY UNDERSTAND YOUR MARKET AND GROWTH OPPORTUNITIES? 

Create a branded panel advisory board of your (or competitors') loyal customers. Track their feedback, know what keeps them happy and discover what makes them tick.

BRANDED PANELS
BRAND EQUITY

Brand Equity

DO YOU TRULY UNDERSTAND YOUR MARKET AND GROWTH OPPORTUNITIES? 

Discover factors that drive the value of your brand and how this benchmarks with the competition. Pivot your decisions and adjust strategy with the right input.

TGM Research Solutions

Want to know more?

View our full suite of solutions

Our panels

Reach global, think local – with our panels, it is extremely possible.

Read more about the panel and data sampling method.


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    differentology
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    "Director level involvement throughout the project- I like working with one consultant but feel the company's support. Also, the depth of expertise and quality of data are other reasons to work with them."

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    Emmanuel Silva Quaye
    "TGM team was extremely helpful and kind both during the quotation and the implementation of the entire project. They provided high-quality results which helped me develop our research work at Wits, Business School."
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    InsightAsia
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    "TGM Research was extremely helpful throughout the entire process to run this project online, providing valuable advice from the planning of the survey to the execution and delivery of the results. High-quality data, quick and professional!"

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    MURC
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    "Really happy with the quick response and implementation of the survey. Expecting to have further opportunities to collaborate."

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    "We worked with TGM for the third time, and we weren’t disappointed. The TGM Research team was helpful, dedicated, and quickly responded to all the queries and challenges that occurred. I’m looking forward to the next project together."

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READY TO GET STARTED?

For more information about our Automotive market research industry experience and how we can help you:

We are living in the digital world with new opportunities for the market research. Join the mobile journey. TGM Research specializes in mobile market research and online panels.

© 2022 TGM Research FZE

 

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TGM Research FZE

A2-102B Building no. A2, Al Hamra Industrial Zone-FZ, Ras al-Khaimah 1005, United Arab Emirates

3rd floor, 100 Nguyen Thi Minh Khai Street, District 3, Ho Chi Minh City, Vietnam

ul. Długa 29/226, 00-238 Warszawa, Poland

We are living in the digital world with new opportunities for the market research. Join the mobile journey. TGM Research specializes in mobile market research and online panels.

© 2022 TGM Research FZE