The ongoing Covid-19 pandemic and worldwide inflation made grocery and restaurant online apps became more frequently used. Online delivery apps offer multiple discounts, help in saving money on gasoline, and in the case of grocery apps, help to monitor grocery bills and avoid adding redundant items to the cart.
In the interest of the app users, one of the Clients proposed a research project in three European countries – Poland, Italy, and Spain to understand general behaviors and opinions on groceries and restaurant app usage.
In addition, there were quotas established on the most popular groceries and restaurant apps, which was challenging during the process of data collecting.
Sample: N=1500 (500 for each country)
Target audience: people who used the apps to order food from restaurants; people who used the apps to order groceries.